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This Date in History: October 16, 1967

A new segment featuring husband-and-wife contestants debuts with Mr. and Mrs. Julius LaRosa as challengers. The relationship spot will continue to open every show until the last CBS program almost a year later.

The classic guessing game in which a panel questions three contestants in order to discern the only expert, "To Tell the Truth" remains an enduring Goodson-Todman panel show.
Dedicated to the history of the "To Tell the Truth" game show in all its forms,
"To Tell the Truth" on the Web is a cooperative project designed to offer
research and help former contestants locate their series appearances.

Read the New York Times article profiling TTTT on the Web